Summer Weddings? Check out Rent the Runway.

The month of May is here, and we are officially into wedding season. Some of us will be attending several weddings between now and September, and attire for us girls can be a little challenging, especially if we’re going to be seeing a lot of the same people at different events. In that case, one dress isn’t going to cut it. However, we also don’t want to spend a lot of cash on dresses that may be worn just a few times (or even just once), for a special occasion. Let’s face it – today we can rent anything from tuxedos to cars to yard equipment and even furniture. So, why not rent a designer dress from Rent the Runway for your next wedding?

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A few months ago, one of my yoga students, Allison, told me about this great company called Rent the Runway, a fashion rental service started by Harvard MBAs Jennifer Hyman and Jennifer Fleiss. Rent the Runway is for women who don’t want to spend $1,000.00 on a designer dress that will be worn once and then sit in the closet for eternity, because ladies, we all know we don’t want to be seen in the same formal dress more than one time.

In addition to signature gowns, Rent the Runway also has leather jackets, sweaters, sunglasses, and even handbags that you can rent for just about any occasion. Rentals are for four or eight days, very reasonably priced, and you get a free backup size and choose your delivery date. Along with your dresses, you are given a bag that you simply place the dress in when done wearing, zip it up, and you’re good to go. There’s no dry cleaning and you return everything for free.

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Oh, and if that’s not enough to entice you, your first rental is 20% off.  Sometimes availability can be an issue, so make sure you plan ahead. For Allison’s event, she picked out a beautiful dress by designer Monique Lhullier, and because she had a promo code, the dress was only $50.00.

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It arrived on Friday, and she mailed it back Monday morning. She suggests that before making a commitment to a particular dress, you read the reviews to see if it runs big or small. Chicago has an actual bricks and mortar store so if you’re not satisfied with your dress, you can go to the store and trade it for something you like.

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I think this is a brilliant idea for women, and will definitely consider Rent the Runway before attending my next formal event.

Have a great week. ~May

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